Product Strategy & Requirements
Working out what to build
Turning what the business wants into something a developer can build, and saying out loud what is not worth building.
Selected work demonstrating this service.
- Drove brand engagement and loyalty by 100% through market trend analysis and consumer behavior insights.
- Optimized forecasting and investment strategies for 11 electricity grid operators, driving operational efficiency through data‑driven GIS solutions.
- Gathered and analyzed business requirements to translate into actionable features and user stories aligned with data governance standards.
- Developed a Data Analytics reporting system, increasing quarterly software revenue by 400% through Python‑based PDF reports.
- Designed a time‑management and reporting system that remained in production use for years without significant modification.
- Built the payments and entitlements layer — Stripe alongside Apple and Google in‑app purchase — gating the directory, search and export through an 11‑table access model checked on the server.
- Built the loyalty and reputation system — 67 functions over a 31‑table ledger, with leagues, badges and a redemption shop — taking a row lock on the balance to close the double‑spend window.
- Built the hiring marketplace and the seafarer career workspace — 151 stored functions across 48 tables — covering vacancies, applications, certificates, rank progression and verified sea time.